Three live days where you get clear on your brand, teach Claude who you are, and set up your first AI employee: an assistant that handles a real task in your business, in your voice. Plain English the whole way.
Tue–Thu Nov 17–19 · 12:00 pm Central$97 · replays included$147 with The Wiring $197
Tickets open Wed 28 Oct. Until then, the buttons below join the waitlist, and the waitlist hears first.
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You'll hear when tickets open, before anyone else.
Free when you join: the Move-In ChecklistOne page. The prep every bootcamp student does first.
looping clip
Sabrina at her desk, typing, looks up and laughs4:5 · 6 seconds, no sound · shoot list #1
nov 17–1912:00 pm centralthree live days$97replays includedin your voiceno tech background needednov 17–1912:00 pm centralthree live days$97replays includedin your voiceno tech background needed
Sound familiar?
it sounds like a robot. or worse, like everyone on instAgram.
You've tried AI. You typed in a question, got something back, and thought… that's not me. So you rewrite it, which takes longer than doing it yourself.
Here's what nobody tells you: the problem isn't the AI. It's that it doesn't know your brand. Your AI is only as strong as the brand behind it. Press the buttons.
claude
› write an instagram caption announcing my brand strategy offer
AI with no brand files
The plan · 3 live days · Nov 17–19 · 12:00 pm Central · 90 minutes each
three days. three rOoms.
1
Day 1 · the foundation
your brand, written down
Who you serve, what you offer, and how you sound, in a way an AI can actually use. Live, with your real business. You leave with a brand brief you could hand to any designer, writer or tool.
2
Day 2 · train your Claude
teach claude who you are
You set up a Claude Project (a saved workspace where Claude remembers your files and instructions), load it with your brand, and go through the privacy switches most people skip.
3
Day 3 · move-in day
your first ai employee
You build an assistant for one real job, like captions, emails or client replies, that sounds like you. The lights come on.
Every session is recorded the same day, so a school pickup never costs you a day. The workbook, the replays and the hub stay yours.
What you walk out with
same you. same business. different mOrning.
Before · if nothing changes
you keep rewriting the rObot.
Another hour a week fixing drafts that don't sound like you
Captions you post late, or not at all
A tool everyone says is amazing that still feels like it's for someone else
None of that is your fault. It's a setup problem, and setup problems have fixes.
3 days
After · move-in day
you open claude and it already knows yOu.
Your emails and captions drafted in your voice, first try
One real job handed to an AI employee you set up yourself
A brand brief you can hand to any designer, writer or tool
Wow!! Sonder has been incredible to work with! I am blown away by the website and logo that Sabrina created for me!! Thank you for everything!!
William Marshall Stewartwebsite + logo · Google review
Completely blown away! Sonder Digital Agency worked on my personal website and wow, I am more than thrilled with the results and the professionalism! They had an easy process to follow, everything was done quickly, and we were able to launch quicker than anticipated. I would recommend going with Sonder for any of your website or digital needs!
Natalie deLeonpersonal website · Google review
I have no words! Your attention to detail and your help have made this a whole easier than if I had decided to do this on my own. Lord knows the website I'm sure would have been ok, but who want ok when you can have great! Cheers to you for things have turned out GREAT!
Jason A.website · Google review
Sabrina has helped our presence on social media and guided us in forming a strategic plan to improve our marketing and advertising growth. Definitely a huge help and knowledgeable in what she does.
Alex M.brand + marketing · Google review
Wow!! Sonder has been incredible to work with! I am blown away by the website and logo that Sabrina created for me!! Thank you for everything!!
William Marshall Stewartwebsite + logo · Google review
Completely blown away! Sonder Digital Agency worked on my personal website and wow, I am more than thrilled with the results and the professionalism! They had an easy process to follow, everything was done quickly, and we were able to launch quicker than anticipated. I would recommend going with Sonder for any of your website or digital needs!
Natalie deLeonpersonal website · Google review
I have no words! Your attention to detail and your help have made this a whole easier than if I had decided to do this on my own. Lord knows the website I'm sure would have been ok, but who want ok when you can have great! Cheers to you for things have turned out GREAT!
Jason A.website · Google review
Sabrina has helped our presence on social media and guided us in forming a strategic plan to improve our marketing and advertising growth. Definitely a huge help and knowledgeable in what she does.
Alex M.brand + marketing · Google review
Photo: Sabrina, warm, looking at camera4:5 · shoot list #3
Your guide
i run my business with claude every dAy.
I'm Sabrina: brand strategist, web designer, and a software engineer before that. Once Claude knew my brand, it started drafting my emails and captions in my voice and helping me plan my week. I even built my own business app with it.
I'm not telling you this to impress you. The thing that made it work wasn't fancy tech. It was getting my brand clear first, then teaching it to Claude. That part, anyone can learn, and it's exactly what the three days are.
Pick your seat
two ways in. same three dAys.
Both get you every live session, the replays, the workbook and the hub. The second adds the toolkit I built for my own rebrand, so you're not starting from a blank page.
Tickets open Wed 28 Oct · joins the waitlist for now
Secure checkout by Stripe · full refund until noon the day before Day 1 · refund policy. The founder price on the $197 seat ($147) runs through Mon 30 Nov, 11:59 pm Central.
If you skip it
you keep rewriting the rObot.
Another hour a week fixing drafts that don't sound like you
Captions you post late, or not at all
A tool everyone says is amazing that still feels like it's for someone else
None of that is your fault. It's a setup problem, and setup problems have fixes.
This is for you if…
You run a business and you're tired of AI that sounds generic
You've never set up Claude, or you set it up and never got much out of it
You don't think of yourself as "techy" (perfect, I'll explain every step in plain English)
You'd rather learn it once than keep paying someone to guess
No. If you can send an email, you can do this. I define every technical word the first time I use it.
Claude or ChatGPT?
I teach with Claude because its Projects feature is the easiest way to give AI your brand. The brand work you do on Day 1 works anywhere.
When is it, and what if I miss a day?
Tue–Thu, Nov 17–19, at 12:00 pm Central, live on Zoom, about 90 minutes each. Every session is recorded the same day. The work is yours to do at your pace; the live part is where I answer your questions.
Do I need a paid Claude plan?
The free plan works for Day 1 and Day 2. For Day 3 I recommend the Pro plan (about $20 a month), because that's where Projects really shine. I'll show you exactly what to switch on.
What's the difference between the $97 and the $197 seat?
The second seat adds The Wiring, the toolkit I built for my own rebrand: the Brand House interview, the eight-file generator and the design prompts. It's the fastest way from "I think I know my brand" to files Claude can use. Through Mon 30 Nov it's $147 (founder price); from Tue 1 Dec it's $197. You can add it on Day 2 at whichever price is current.
Can I get a refund?
Yes, in full, if you ask before 12:00 pm Central on the day before Day 1. After that the seat and the materials have been delivered, so no refunds, but the replays are yours.
Three days. $97. Replays included.
come home to an ai that already knows yOu.
Tuesday to Thursday, November 17–19, 12:00 pm Central. Pick a seat, block the hour, and bring your real business.
— Sabrina Zuniga, Sonder Brand House · Houston, Texas
Move-In Ready
$97
or $147 with The Wiring toolkit (founder price, normally $197) · three live days · replays, workbook and hub included
