which ai, and why
Claude, ChatGPT, Gemini, Copilot. What's actually different for a business owner, which one I use, and the free-vs-paid question answered in one minute.
The AI Open House · live online · 90 minutes
everyone's using ai. almost nobody taught it who they Are.
Come see how I run a brand studio on Claude every day, and the one thing that makes it sound like me instead of a robot. You'll leave knowing exactly which AI to use, how to set it up, and what to feed it first.
Thu 12 Nov · 12:00 pm Central$27 · recording includedon Zoom · bring lunch
Tickets open Wed 28 Oct. Until then the button joins the waitlist, and the waitlist hears first.
What happens in the hour
four things, then your quEstions.
what a claude project is
A saved workspace that remembers your files and instructions. I'll open mine on screen and show you exactly what's in it, folder by folder.
connecting your apps
Your calendar, your email, your Google Drive. How Claude reads them, what to switch on, and the privacy switches most people never find.
the live demo
The same caption written twice: once by Claude with no brand files, once by Claude trained on my brand. You'll see the difference in thirty seconds, and you'll know why.
Then the last twenty minutes are yours. Bring the task you hate most and we'll talk about what AI could take off your plate first. You get the recording the same day, plus the first three items of the Move-In Checklist as homework.
Why it matters
your ai is only as strong as your brAnd.
AI isn't a magic button. It's a very fast new hire who has never met you. Hand it a brand it can understand, who you serve, what you promise, how you talk, and it writes like you. Skip that, and it writes like everyone else on Instagram.
That's the whole Open House in one sentence. The hour shows you what "a brand it can understand" looks like, in files, on my screen. Press the buttons and see.
› write an instagram caption announcing my brand strategy offer
AI with no brand files
Kind words · five stars on Google
"who wants ok when you can have grEat!"
Jason A., after his website launched. Every word below is a real review, as written.
Wow!! Sonder has been incredible to work with! I am blown away by the website and logo that Sabrina created for me!! Thank you for everything!!
Completely blown away! Sonder Digital Agency worked on my personal website and wow, I am more than thrilled with the results and the professionalism! They had an easy process to follow, everything was done quickly, and we were able to launch quicker than anticipated. I would recommend going with Sonder for any of your website or digital needs!
I have no words! Your attention to detail and your help have made this a whole easier than if I had decided to do this on my own. Lord knows the website I'm sure would have been ok, but who want ok when you can have great! Cheers to you for things have turned out GREAT!
Sabrina has helped our presence on social media and guided us in forming a strategic plan to improve our marketing and advertising growth. Definitely a huge help and knowledgeable in what she does.
Wow!! Sonder has been incredible to work with! I am blown away by the website and logo that Sabrina created for me!! Thank you for everything!!
Completely blown away! Sonder Digital Agency worked on my personal website and wow, I am more than thrilled with the results and the professionalism! They had an easy process to follow, everything was done quickly, and we were able to launch quicker than anticipated. I would recommend going with Sonder for any of your website or digital needs!
I have no words! Your attention to detail and your help have made this a whole easier than if I had decided to do this on my own. Lord knows the website I'm sure would have been ok, but who want ok when you can have great! Cheers to you for things have turned out GREAT!
Sabrina has helped our presence on social media and guided us in forming a strategic plan to improve our marketing and advertising growth. Definitely a huge help and knowledgeable in what she does.
Photo: Sabrina, warm, looking at camera4:5 · shoot list #3
Meet your host
i'm sabrina. i explain tech like a frIend.
Brand strategist, web designer, and a software engineer before that. Twelve years at a car dealership, then back to school at 27 with a kid at home. I know what it's like to sit in a room where everyone seems to speak a language you don't.
Now I run Sonder Brand House on Claude every day: my emails, my captions, my weekly plan, even the app that runs my business. None of it needed a tech background. It needed a clear brand first, and someone to show me the switches. That's what the hour is.
This is for you if…
- You run a business and you've tried AI once or twice and shrugged
- You'd like someone to just show you the setup, on a real screen, in plain English
- You're curious about the bootcamp and want to try the teaching for $27 first
- You can spare one lunch hour, or watch the recording after school pickup
And what comes after
three days. your ai mOves in.
The Open House is the tour. Move-In Ready (Nov 17–19, $97) is where you do the work live with me: your brand written down, your Claude trained, your first AI employee. The bootcamp + The Wiring is $147 at the founder price (normally $197) through Mon 30 Nov. No countdown clocks; that's just the date.
Questions people ask
before you cLick anything.
Do I need to know anything about AI, or have an account already?
No. If you can send an email, you can do this. I'll tell you which account to open and whether the free plan is enough before you spend a dollar.
What if I can't make it live?
The recording lands in your inbox the same day and it's yours to keep. Because of that, the $27 is non-refundable.
Claude or ChatGPT?
I teach with Claude because its Projects feature is the easiest way to give AI your brand. The brand work itself works in any tool, and I'll show you where ChatGPT has an equivalent.
Is this a sales pitch?
It's a real class with a real demo. At the end I'll tell you about the bootcamp and the founding price, once, in two minutes, and then we go back to your questions. You'll get your $27 of value whether or not you ever buy anything else.
How do I join on the day?
Your receipt email has the Zoom link and an add-to-calendar button. I'll send a reminder the morning of, with the three Move-In Checklist items to have handy.
Ninety minutes. $27. Recording included.
one lunch hour. then your ai knows who you Are.
Thursday 12 November, 12:00 pm Central, on Zoom. Save your seat, block the hour, bring the task you hate most.
— Sabrina Zuniga, Sonder Brand House · Houston, Texas
The AI Open House
$27
Live on Zoom · 90 minutes · recording the same day · first three Move-In Checklist items as homework
Save my seat →Tickets open Wed 28 Oct. Until then this joins the waitlist, and the waitlist hears first.
Secure checkout by Stripe · refund policy
Say hello
the door's Open.
Tell me where you're stuck, or just say hi. I read and answer every message myself. No forms with twelve fields, no assistant screening you first.
Email me
hello@sonderbrandhouse.com
Best for project questions and anything with detail.
DM me on Instagram
@thesabrinazuniga
Quick questions, voice notes, "is this normal?" moments. Send WAITLIST and the Open House details come straight back.
Work with me
The Walkthrough · team setups · done-for-you
Premium work is by application or a short call. Start with the offers, then email me which one and a sentence about your business.
Houston, TexasMon to Fri, 9 to 4 CentralOnline clients everywhere
Notes from the House
one short email a wEek.
No newsletter voice, no 2,000 words. Just the one thing I'd text a friend who runs a business.
one brand idea
one AI trick, ten minutes
what I'm building